Digital Transformation

The Digital Transformation as You Know It (And Why You Need to Care)

Digital transformation is a buzzword that’s been around for a few years now. While it’s not new, its meaning has evolved with time. In the past, digital transformation referred to a company’s ability to switch from analog to digital operations. Today, it’s become much more than that. This change in connotation reflects the impact digital technologies have on our daily lives and work environments. It’s no longer enough to simply be able to access information digitally; we expect everything we do through technology to be faster, simpler, and more intuitive.

Digital transformation is no longer simply about switching from one type of computer system to another. Businesses are becoming aware of how their customers are using technology and adapting their services accordingly. As such, Appstec always advocates the appropriate adoption and effective utilization of complementing digital technologies and transformational initiatives.

What is Digital Transformation?

Digital transformation is the transformation of an organization through technology. It’s a strategic business initiative that focuses on leveraging the power of new technologies to drive innovation and create new business models. More simply, it’s the process of rethinking and redesigning products and services to take advantage of the opportunities created by the use of digital technologies. The goal of digital transformation is to produce more value by taking advantage of the ways that technology can change the fundamental nature of work—how businesses create, distribute, and deliver products and services.

Key Areas of Digital Transformation

Appstec provides many different types of digital transformation expertise that covers everything from improving customer experiences to enabling agile business practices. Here are just a few key areas of digital transformation Appstec excels at:

Customer Experience: Ensuring that your brand’s customers have a positive experience across all channels of interaction. This includes everything from sales, marketing, and support channels, to the way you engage with your community.
Business Process Automation: Reducing manual work and improving efficiency through the use of tools like robotic process automation, artificial intelligence, and natural language understanding.
Digital Transformation of the Supply Chain: Using data and analytics to improve the efficiency of your supply chain, increasing visibility into your inventory, improving shipping methods and reducing costs.
Digital Transformation of the HR Function: By leveraging new technologies, businesses can make their HR function more efficient and employee-friendly, by optimizing recruitment and retention practices, onboarding, and more.

How to Achieve Digital Transformation

Appstec enables organizations to achieve successful digital transformation adoption ion Three key steps

Awareness: Before you can begin making changes and improvements, you need to be aware of your current state. What systems do you currently use? What is their state of functionality? What does your customer journey look like?
Planning: Once you have an idea of where you are now, you can begin to map out a path to get you to where you want to be. What do you want your customer experience to look like? What business processes need to be automated?
Execution: Now that you have a plan in place, it’s time to execute. Unfortunately, digital transformation isn’t something you can do in a single day—it’s a long-term initiative. Make sure you set realistic goals and timelines, and give yourself plenty of time to succeed.

Why You Need to Care About Digital Transformation?

Simply put, if you don’t, you’re going to be left behind. In today’s business world, it’s not enough to simply provide a product or service. You need to provide an experience that makes your customers feel valued and appreciated. If you don’t keep up with new technology trends, you’ll fall behind. You’ll have less efficient staff, less streamlined processes, and less satisfied customers. And if you do decide to make the leap towards digital transformation, make sure you choose the right partner to assist you with Appstec.

It is a strategic process that rethinks and redesigns products and services to take advantage of the new ways that technology can change the fundamental nature of work. Digital transformation is not something that can be done in a day. It is a long-term initiative that requires companies to keep up with new technology trends and select a technology partner they can trust to help them on their journey to become a digital-first business. Talk to us to learn more about how we can help you with digital transformation initiatives.

3 Ways Digital Transformation Will Change Your Business

Expanding your revenue sources – Businesses that take advantage of digital transformation are better equipped to diversify their revenue sources. Customers expect a wide variety of choices and are less likely to settle for what they are given. Because you can more easily collect and analyze data and respond to customer feedback, you can make adjustments to increase the number of customers you serve.
Improving your customer experience – Customers are now able to accomplish tasks with a few taps on their mobile device. They are able to access information from anywhere in real time. These abilities make it possible for businesses to offer their customers the convenience and simplicity they have come to expect.
Improving your operations and supply chain – You can take advantage of digital transformation to optimize your operations and expedite your supply chain for greater efficiency. This is especially helpful for businesses that deal in large volumes of items or are located in multiple facilities.
Managing your data more effectively – The data you collect can play a significant role in your business. Digital transformation can help you manage that data and make the most of the insights it holds.